In these sessions we explain how to prepare a website for the global marketplace. Because of its length, this material is broken into three parts:
· Part 10A introduces the concept of website globalization, describes how simple enhancements can enhance a website's appeal to international visitors, and considers the pros and cons of website translation.
· Part 10B considers international website promotion, and introduces the concepts of website internationalization and localization.
· Part 10C provides a high level overview of international e-commerce. (Runtimes: A- 23:54, B- 28:08, C- 12:16 minutes)